Category: Uncategorized

So, You Have Amazon Mastered, Right? What About Walmart?

Amazon accounts for more than half of all online sales and it should be your most important online sales channel. However, you should not be ignoring other prominent sales channels like Walmart.com, eBay, Home Depot. etc. Walmart alone saw a 43% growth in sales in 2019 and that trend is not slowing. They are fighting for second place with the likes of eBay. What are you doing as a brand owner to capitalize on the opportunity that is Walmart? If you’re doing nothing, then you are already failing. If you have built a successful Amazon strategy the next logical move for your US online sales strategy should be to drive Walmart.com. For many brands this is unknown territory and excuses are being made as to why they are remaining sedentary and not pushing the envelope. Let’s debunk this shit!

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How Small Businesses Find Success on Amazon  

On November 26th, 2019, Amazon announced the winners of its “U.S. Small Business  Spotlight Awards”. Out of the 1,300 nominated American small businesses, 18 finalists remained with  6 in each category. Placing first in ‘Small Business of the Year’ is a Bellevue-based, dairy-free creamer  company

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What Makes Amazon’s Holiday Season So Successful?  

Christmas is filled with visuals consumers eagerly anticipate all year round. Reds, greens and  tinsel-filled trees attract the eyes of children and adults alike. So satisfying the Christmas craving of the  masses is exactly what many successful brands plan on every year.     It’s important

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